FMCG HQ
For Brand Operators

List your brand in founding 100

Founding 100 is the first 100 founding brands building with FMCG HQ. Founding pricing is locked, direct line to the team, no long-term contract. Here's the path.

The Path

Three steps to founding 100

01

Submit an application

Tell us about your brand, your stage, the question you want to answer with sampling, and the markets you operate in. Takes 10 minutes.

02

Discovery call

A 30-minute scoping call with the founding team. No pitch, just diligence on whether founding 100 is the right fit for you.

03

Pilot scope & launch

If we're a fit, we scope a 14-day pilot with you, lock in founding-cohort pricing, and start.